Understanding the medium you are writing for is paramount. My sole purpose is to make that gatekeeper hand over the keys to the kingdom. So, I want to grab that reader by the jugular and never let go!
I started polishing my scripts by going in hot pursuit of words like: is, are, that, then, walk, sit, stand, look, just, begin, start and turn to name a dozen. I changed these words and was left with a much more clear and solid read. Jesse turns to watch him metamorphosed into Jesse watches him. Rick is walking transformed into Rick tromps. In other words I exchanged a posh novel way of writing for a more crisp and painless style. After all, I am writing action genre films.